A staff report
Toys for Tots (TFT) began in 1947 as the brain child of Marine Corps Reserve Major Bill Hendricks. Actually it was his wife, Diane, who was the real inspiration. She had a few handcrafted dolls and asked Bill to deliver them to an agency that supports children in need.
When Bill reported back to his wife that he could not find such an organization, she instructed him to “start one!”. Maj Hendricks and the Marines in his reserve unit in LA collected and distributed 5,000 toys in 1947.
Seeing such successful community engagement in 1947, the Commandant directed all Marine Reserve Sites to implement a TFT campaign transforming it into a national community action program in 1948.
Since 1947 The Marine Corps and Toys for Tots (TFT) Has Been Making a Difference in the Lives of American Families
Toys for Tots began in 1947 as the brain child of Marine Corps Reserve Major Bill Hendricks. Actually it was his wife, Diane, who was the real inspiration. She had a few handcrafted dolls and asked Bill to deliver them to an agency that supports children in need.
When Bill reported back to his wife that he could not find such an organization, she instructed him to “start one!”. Maj Hendricks and the Marines in his reserve unit in LA collected and distributed 5,000 toys in 1947.
Seeing such successful community engagement in 1947, the Commandant directed all Marine Reserve Sites to implement a TFT campaign transforming it into a national community action program in 1948.
According to the TFT’s website, Bill Hendrick’s civilian job was Director of Public Relations at Warner Brothers Studios. He was friends with many celebrities who he asked to help support the newly created Marine Toys for Tots Program. As a personal friend and as a favor to Bill, Walt Disney designed the first Toys for Tots poster which included a miniature three-car train that was subsequently adopted as the Toys for Tots logo.
The Marine Toys for Tots Foundation, an IRS recognized 501 (c) (3) not-for-profit charity, was established in 1991 at the behest of the Marine Corps to help run and support the Marine Toys for Tots Program.
The Foundation raises funds, purchases toys, provides promotional and support materials, manages all funds raised and donated, solicits corporate support, educates the public, and handles day-to-day operations.
During the during 2022 campaign TFT reporter Bladen, Brunswick and Columbus Counties distributed 40,898 toys and supported 8,767 children.
This years Beverly Rogers Toys for Tots Coordinator for Bladen County was thrilled with the local collections sites at the Bladen County Libraries, Dollar General, Family Dollar, and Smith & Sons Heating & Cooling. She said, “The amount of toys collected at these sites was amazing. We couldn’t do this with out these agencies.”
She added, “Dollar General and Family Dollar out did themselves this year.”
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